![Ann-Kristin Hansen, Don Norman and Fredrik Matheson recording an episode of Knepp](https://cdn.sanity.io/images/k7ron6am/production/5ed0d9489218c6725b37be0cba981b07f0114d87-1921x1081.png?w=1500)
Don Norman on Design for a Better World
We sat down with the Godfather of UX at the Y conference in Oslo to discuss his latest book, Design for a Better World.
In this episode, we discuss:
- How designers can leverage AI tools in their work
- Why solutions exist for many of the world’s most pressing problems — but aren’t being deployed
- What designers who are just getting started need to know about making change in a business
- How spreadsheet skills help drive good design
- When to switch to a strategic mindset, and when to dig into craft
A big thank you to Netlife and Andre Boller for inviting Knepp to the Y conference!